Cellular Radiance Perfecting Fluide Pure Gold by La Prairie is the latest luxurious enriching skincare, a powerful mixture of pure gold, golden reflecting agents, and collagen-boosting golden peptide.

Gold's glory has spanned human history for more than 5,000 years across many civilisations. The Egyptians ingested gold to purify the mind, body, and soul. Alexandrian alchemists believed that gold was a mystical metal representing the perfection of matter to enliven, rejuvenate and even restore youth and perfect health. And the Ancient Romans would use gold salves to treat different skin problems. As rumour would have it, Cleopatra slept with a gold mask each night in order to enhance her complexion and keep her skin glowing.

Golden peptide works to improve the skin's collagen quality from below the surface to ensure radiant, smooth, and light-reflecting skin at its best. True gold embedded within keeps the peptide stable, efficient, and bio-available. The genuine gold powder, together with a golden photo-reflecting agent, will cast a visibly delicate and flattering light to all skin types.

Youthful and beautiful as the revered bright-yellow Lotus japonicus, the extract will lighten and even skin tones—just as the flower's richness in bioactive molecules provides natural defense mechanism against outside aggression.

The gel-cream is also infused with Nicotiana sylvestris extract derived from the cultured plants' stem cells to provide anti-wrinkle, antioxidant, anti-ageing, and energising qualities for the skin. Expertly blended Swiss cress sprout and soy isoflavones help clear, perfect, and brighten age spots without affecting the surrounding skin. Meanwhile, cultured raspberry stem cells complete the recipe to provide antioxidant, anti-irritation, and DNA-protecting benefits.

Smooth the cream gently over face with fingertips in the morning or at night after cleansing, toning, and applying serum. Magically working on and deep under the skin, the emulsion turns fluid to refine and smooth texture to improve firmness. Gold's anti-redness properties will calm the skin's appearance and imparts a fine, soft-focus finish.

Other products in the La Prairie Radiance Collection are the moisturisers Cellular Radiance Night Cream, Cellular Radiance Cream, and Cellular Radiance Emulsion SPF 30; Cellular Radiance Concentrate Pure Gold serum, and Cellular Radiance Eye Cream. For more information, visit www.laprairie.com.

Text by Edith Emeralda

Tags: Beauty, Luxury, Lifestyle, La Prairie