Set to take on the role of British secret agent James Bond once more, OMEGA ambassador Daniel Craig looks every inch the gentleman that 007 is written to be. It is only appropriate that the actor playing such a legendary character gets to wear a legendary timepiece. Daniel Craig first wore an OMEGA on-screen in Casino Royale in 2006. As accurately as he portrays Bond, Daniel Craig is, in many ways, worlds apart from the character he plays. A grounded English gent with an approachable style and commitment to social causes, OMEGA is proud to call Daniel Craig a friend and thrilled that he’s the face of the new Seamaster Diver 300M. He truly is the perfect choice. After all, how many underwater explorers can make a wetsuit look this stylish?


Since its first iteration in 1993, the Seamaster Professional Diver 300M has enjoyed a dedicated following. It was the timepiece that ignited the brand’s long-standing partnership with James Bond. Now, as the partnership celebrates its 25th year, a bold new collection has arrived.

The OMEGA Seamaster is receiving a complete facelift for this landmark collection. There are 14 models in the collection, with six in stainless steel and eight in a mix of stainless steel and 18K gold. Sized at a larger 42mm, each Seamaster Diver is now fitted with a Master Chronometer Calibre 8800—instantly elevating the collection to a higher level of precision, performance, and magnetic resistance.

The diving bezel is now made from ceramic, with a diving scale in CeragoldTM or white enamel—for longer-lasting whiteness and durability. Most notably, OMEGA has brought back the wavy pattern that was a popular feature of the original timepiece. The indices have been raised and filled with LumiNova, while the date window has been moved to the six o’clock position for better visibility. The skeleton hands— available in rhodium-plated, 18K gold, or blued—have been subtly reshaped, a detail that long-time fans will appreciate.

The wave-patterned edge can also be found on the caseback, along with sapphire crystal. Last, but not least, each model is presented on a traditional metal bracelet or an integrated black or blue rubber strap.While some of us may not be suave secret agents, having the OMEGA Seamaster Diver 300M on our wrist sure takes us feel one step closer to becoming one.

Tags: Watches, Omega, Luxury Watches, Seamaster Diver 300M